Sr. Manager, Victoria Beckham Collections - adidas

  • Gardner, MA

Employment Type

: Full-Time


: Non-Executive Management

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Develop marketing communication plan to support business objectives

Key Accountabilities:

  • Contribute to development of marketing strategy for the Victoria Beckham collaboration
  • Plan and execute global marketing plans inclusive of editorial campaigns, retail marketing, activations
  • Develop and implement influencer seeding strategy specific to VB partnership
  • Develop and implement digital strategy and experience by collaborating with VB team, newsroom, DBC and agencies; inclusive of website creation and launch, social media approach and digital content
  • Manage ecom accuracy: data, photography
  • Collaborate with agency partners to develop content from brief to execution against product launches and brand moments
  • Drive cross-functional teams across product, marketing and sales as well as with the VB team to ensure we respect timelines and deliver against goals
  • Manage the global MWB budget for VB

Knowledge Skills and Abilities:

  • Strong strategic and analytical skills
  • Knowledge of the Sneaker culture
  • Strong knowledge of internal organization and systems
  • Experience and ability to navigate and collaborate with diverse groups both internally and externally
  • Very disciplined and self-motivated
  • Highly organized with a strong work ethic that can lead a team effectively externally
  • Proactive, strong detail orientation and organizational skills
  • Strong written and verbal communication


  1. Bachelor s Degree minimum 8 years related experience
  2. Strong PC proficiency (Word, Excel, PowerPoint) and verbal/written communications skills are required.
  3. Candidate must also possess strong detail orientation, organizational skills, service-oriented mindset.

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